Senior Web Analytics Consultant - Tampere
Columbia Road, Finland
Job Description
We are looking for consultants who have specialised in web analytics, data-driven marketing and have a growth hacking mindset. You will have an important role in helping our customers grow their business.
Who We Are
Columbia Road builds seamless and commercially effective customer journeys that create impact. We help our clients get more revenue and more customers, but also to sell better. Our tight-knit team consists of business consultants who understand software and of highly talented business-driven design and technology specialists.
Currently, we have over 20 nationalities working in the company and the official language is English. Our company spirit is one of a true start-up, but with a twist of hard-core experience. We believe in giving a lot of responsibility and freedom to our employees. Diversity, equity, and inclusion are at the heart of our essence and everyone at Columbia Road is committed to these values.
Columbia Road has grown from 0 to over 140 exceptionally talented people in 8 years and in two countries. We are proud of the high customer satisfaction we have achieved as a result of focusing on people and creating concrete, measurable business impact for our clients every day.
Take a look at our Culture Code to get to know us better. Columbia Road is a part of the Futurice family of companies.
The Job amp; What You’d Be Working On
We have a newly established team in Tampere, and we have ambitious business goals in the area (we always do). As a web analytics consultant in Columbia Road’s Tampere team, you will be working in a high-impact role in the core of our clients’ businesses. You’ll have an integral role in building the Tampere team, your contribution will have a significant influence on our local operations.
As a web analytics consultant, you’ll be building sustainable digital sales ecommerce amp; channel strategies for our customers and challenging their thinking. You are able to analyse root causes of their current state and propose improvements; this means also understanding and analysing their technology environment, processes, organisation and governance models. You will be in a key role in helping our customers grow their business.
You understand digital business on all levels; from analytics and technology stack to all touchpoints along the customer journey. Besides presenting the outcomes of your analysis to clients, you are using these insights to continuously test hypotheses and tactics with real customers and optimising business operations. And, as our Tampere team is still fairly new, an interest in contributing to areas such as recruitment, sales, supporting others and building the Columbia Road culture is highly valued.
You’ll be working as a team together with our technology and design consultants. All of our consultants are working very hands-on. We are a flat organization and we don’t have any managerial positions. Seniority means that the more experience you have the more you get to take responsibility for your projects, coach other Roadie consultants, and participate in our competency-specific task forces, account management, and framing our sales offering.
Requirements
Skills and experience we expect you to have:
- Your toolbox includes frameworks and methods that help to gather data, structure analysis, develop impactful insights, and communicate clear and actionable recommendations
- Hands-on implementation and operational experience in web analytics (e.g. Google Analytics, Matomo, Adobe Analytics, Piwik Pro) and tag management (e.g. Google Tag Manager, Tealium)
- Hands-on implementation and operational experience in e.g., data visualisation tools, A/B-testing, communicating data insights, digital marketing and customer acquisition
- At least a basic understanding of front-end development (HTML, JavaScript, and CSS)
- Scripting skills (e.g. Python), or experience in technical SEO are considered a plus
- Ability to communicate clearly about complex issues to C Suite level audiences as well as to technical teams
- Analytical mindset, ability to see what's outside of the box
- Languages: professional proficiency in English and limited working proficiency in Finnish
Professional benefits for you
- A high-impact role as a trusted advisor to important stakeholders - your contribution will create a significant impact on the client’s and Columbia Road’s success
- Opportunity to have an integral part in our Tampere operations
- Participating in account management and framing our sales offering, should you be interested
- Working directly with the client - no middle management involved
- A clear focus on digital sales, in both B2C and B2B
- You'll have the best people to work with and learn from in a truly flat organ